I recently finished a new Virtual Fashion commercial - this one I made for EBIT - a brand launched by Simon Whitehouse in New York City. Below is the movie clip and explaination of EBIT's concept.
The commercial is completely made in Epic Games Unreal Engine - thus without the need for any physical locations, actors etc. Instead I used free/stock assets from Epic's marketplace - animated supplied garments in Marvelous Designer - while the avatar setup was done in Reallusion iClone software.
More and more fashion brands are considering this 100% sustainable approach, which allows setups never possible in physical campaigns.
More amazing collaborations are coming up, so stay tuned...
#metaverse #digitalfashion #fashiontech #fashion #unrealengine #virtualproduction #innovation #branding #virtualhuman #blockchain #metahuman #nft #ue5